• Indonesian

Trademark Registration in Indonesia

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Trademark registration in Indonesia helps protect the owner’s right and file legal action against unauthorised use of this trademark.

In general, a trademark is defined as anything that distinctly separates a person, a firm or legal entity. It is considered intellectual property (IP), and therefore the Directorate General of Intellectual Property (DGIP) is the primary authority body approving trademark applications.

Indonesia is a member of the World Intellectual Property Organisation (WIPO), who is in charge of taking care of intellectual property rights internationally.

In Indonesia, piracy is common, and even well-known global brands are not spared from trademark infringement. Since it takes several months, usually more than one year, to get the trademark certificate, it is crucial to register your trademark as soon as possible especially in Indonesia where “first-come-first-served” basis is applied.

Trademark Registration in Indonesia: Its Importance and Benefits

Since piracy is prevalent in the country, patenting your goods and services with a trademark is the smart choice you can make for your business. It is important to register your trademark with the authority because of the following benefits:


If you find an individual or a company using your trademark without your permission, you can sue this party at the court.

Having a trademark certificate means you have real evidence that you are the rightful owner of the trademark used by other parties. Trademark registration will protect your brand from infringement.


A registered trademark is an intellectual property, which means that your trademark is a valuable tradable commodity. If you wish to sell, license or franchise it, you can do so.


A trademark also serves as a brand of your business. Your potential customers can easily identify your business immediately among competitors.

Your trademark tells what your business is, what your products or services are and the value you stand for. A trademark is usually leveraged as part of branding and marketing strategies.


Online infringement can be spotted easily and quickly. In case of online infringement, you can ask the website owner to take your trademark down as you have proof that you have registered your trademark.

Trademark Registration Process in Indonesia

To complete the registration process of a trademark in Indonesia, follow the following steps:


Foreign applicants are required to process trademark registration through a local consultant with a signed Power of Attorney and Declaration of Entitlement.


Ensure your trademark does not have similar essential features with an already registered trademark and does not contradict moral, religious beliefs or public order, for example.


The authority will undertake a procedure of trademark registration that consists of formal examination, substantive review and an announcement.

If your application is approved, WIPO Indonesia will add your trademark to their list. The whole application process, until it is approved or rejected, takes between 12 to 24 months. Your trademark will be valid for 10 years and can be renewed.

Registering a Trademark: Dos and Don’ts

To ensure the success of your trademark registration, here are the dos and don’ts that you can follow.


  1. Research first before proceeding to trademark registration
  2. Look for professional assistance from your trademark research
  3. Fill out the trademark registration form in detail and correctly
  4. Hire a professional certified translator for accurate translation of registration documents
  5. Ensure the trademark you register must be the same all the way


  1. Wait until the last minute to have your trademark registered
  2. Conduct poor research that leads to an improper use of other business’ trademark
  3. Be budget-conscious unreasonably as trademark registration may be costly but worth it

How can You Identify a Trademark?

Identifying a trademark on either goods or services is relatively easy and straightforward. If you find a distinctive symbol, logo or name being displayed, it is usually a trademark. Even though a trademark requires no special symbol or word, common trademark designations include ® and ™.

Trademark Registration with Cekindo

Intellectual Property Right Consultant

Foreign applicants for a trademark are required to file for the processing of their application via a local IP consultant with a signed Power of Attorney and Declaration of Entitlement such as Cekindo.

Trademark Market Research

Cekindo will make sure that the trademark you intend to register has not been registered by a different entity as well as approve that the trademark complies with the Trademark Act and both religious and public values in Indonesia.

Certified Translation

As your trademark application must be submitted in Indonesian, Cekindo will translate all the requested documents and ensure that the application is understandable to native Indonesians.

Trademark Application in Indonesia

Once you finished your research, found an IP Consultant and translated all the documents, your trademark registration is ready to go. Or you can approach Cekindo, and we will do all the required preparation on your behalf as well as the submit the application.

Fill in the form below and get the updated information on trademark registration in Indonesia.
Our legal teams are available offline as well. Visit us in our offices located in Jakarta, Semarang, Bali, and we will be happy to answer your questions.

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    Selected Testimonials

    • logo-PT-Asia-Victory

      Prior to choosing Cekindo as our business partner in Indonesia, we interviewed and compared several companies. Finally, we chose to cooperate with Cekindo because of its professionalism and quality. Cekindo has assisted us in many ways, from company certification application to KITAS application and financial statement compliance to the fulfillment of other tax obligations in Indonesia. We appreciate the team’s fast response and professionalism in preparing the financial statements, among others.

      Doris Chen
      PT. Asia Victory and PT. Bigger One
    • logo Toaster

      When I joined Toaster, it was already working with Cekindo. But it’s quick to see why Toaster chose Cekindo. Cekindo has been very helpful throughout. Toaster Headquarters is based in London. Indonesian tax laws are not our specialty. Cekindo’s team has helped us to understand Indonesian tax. They are very knowledgeable and dependable, and therefore a huge asset to our company.

      Tsui-Sie Wong
    • logo Ohmnia

      As a new business in Indonesia, we started consulting with multiple law firms but quickly narrowed down to only Cekindo. Cekindo was recommended as one of the top firms by multiple sources in the business community. The staff at Cekindo was very responsive to our needs as a new business. The team provided consultancy and assisted our startup firm with initial business setup, licenses and permits, HR/recruitment and market research. One year since our establishment, we still consider Cekindo as our partner.

      PT Ohmnia Tenaga Surya
    • Jan Pilar - Hydropol

      When we intended to enter the Indonesian market back in 2013/14, Cekindo helped us to understand the possibilites and options for business presence in Indonesia through legal advice & also advisory on how to arrange for ownership. Furthermore, Cekindo also provides us with a range of fully professional and reliable accounting & tax services for our representative office in Indonesia. In the world of digital & virtual economy like today, it is an essential prerequisite to have the most reliable business partner like Cekindo.

      Jan Pilař
    • Sagar Datar - Bristlecone

      A huge gratitude to Cekindo, particularly its visa team, for handling our visa cases. During our visa applications, Cekindo was extremely helpful not only in facilitating all of our visa requirements but also in clarifying our queries/doubts. I would like to take this opportunity to acknowledge and appreciate the good work of Cekindo’s visa team.

      Sagar Datar

    Frequently Asked Questions

    Why should I do trademark registration Indonesia as early as possible?

    You say that when I do the trademark registration Indonesia must be the same all the way. What does it mean?

    Is it possible that my trademark registration will be rejected?

    Is hiring a professional certified translator necessary?