Utilizing educational technology services (EdTech) is becoming increasingly more integrated with in-home learning to facilitate Covid-19, specifically within the territory of Indonesia. However, what is the future of the education technology business, especially in Indonesia?
Education Technology Business Outlook
It is important to note that companies competing in this sector must also implement a survival plan. The future of the education technology business is still developing in fluctuation.
Therefore, companies must look for ways to save expenses while offering high-quality instruction and significant results. As Indonesia’s EduTech market develops and flourishes, that will be the key to determining who will succeed in the long run.
Additionally, the Ministry of Education and Culture’s effort to subsidize internet usage contributes to the growth of EdTech.
Users can now view 18 EdTech and instant messages with this capacity, including Rumah Belajar, Google Classroom, Microsoft Education, Quippers, Sekolah.Mu, Zenius, Ruangguru, Kipin School 4.0, Udemy, Ayoblajar, Birru, Cakap, Duolingo, Edmodo, Aminin, Ganecca digital.
The Ministry of Education and Culture has stated that the list of applications or sites accessed through this study quota will continue to be updated or added according to inputs it receives.
The Rise of Education Technology Businesses
Apart from the educational and social development in the community, edtech businesses are also impacting the big picture. Providing access to quality education has been an exciting topic for quite some time. The talks about that subject took center stage at the recent Business 20 Forum (B20).
The B20 was held alongside the G20 summit this year in Bali. At the event, Jeff Bezos talked about how education will be the key to global economic recovery.
The executive chair of Bezos Earth Fund and executive chairman of Amazon added that the world found its way to getting more robust through the various crises. Collaborating innovation, education, entrepreneurship, and supportive public policies perceive to be the reasons behind the emergence.
By combining every aspect of the development increased life expectancy and food production. With the positive impact of education, this sector might offer a prominent promise for the economy in the future, especially in Indonesia.
CEO and co-founder of Cakap, Tomy Yunus, also attended the B20 event. He stated that the theme of the summit was not only showing the potential economy of Indonesia to the world but also promoting how the country can make a massive contribution on the global scale through education.
With limitless potential, investors and business actors should consider capitalizing on the education technology sector in Indonesia. InCorp Indonesia (formerly Cekindo) assists companies in obtaining the proper business licensing and company registration service for expansion purposes in Indonesia.
EdTech Challenges and How To Thrive in Indonesia
The main challenge for EdTech companies is to remain relevant. To achieve this ambition, they must keep innovating to be on top of the sector despite the general decline.
As schools begin to open, EdTech businesses should learn to shift once more and complement conventional learning. Another main hindrance is the need for more digital infrastructure to sustain further or support the growth of the businesses within the sector.
A more general problem faced in traditional and digital learning is ensuring that not only the materials are conveyed to the students. EdTech companies should design a learning manner that can easily to consume by the students without decreasing the general quality of education.
Cumulatively, those challenges are continuously faced by EdTech companies in Indonesia.
The Future of Education Technology in Indonesia
EdTech firms should concentrate on more than just the usability and experience of their products. They also must recognize the responsibility of adopting technology for educational settings with effectiveness.
They must consider how well-equipped schools are to acquire and apply EdTech in the context of teaching and learning. Providing ICT (Information and Communication Technology) training for teachers may also benefit from EdTechs as teachers gain more digital proficiency.
Schools may be more inclined to use the EdTech firm’s goods, platform, or services. This would be advantageous for both the company and the schools.
Making The Business Sustainable
One way of making the EdTech business sustainable is by merging with other companies within the same sector. The plan is to combine their resource pool and also customer pool.
Aside from the said initiative, both companies can benefit from the experience of the other and use this as further ammunition to grow and prosper. Consolidating and partnering up with other businesses is also a means to ensure the company’s sustainability.
The last and most challenging aspect is the integration of offline factors such as teachers and classrooms. As students are returning to physical classrooms again, EdTech companies must innovate and find a way to integrate their products into the traditional way of learning seamlessly.