The Ultimate Guide to Property Investment in Bali

The Ultimate Guide to Property Investment in Bali

  • InCorp Editorial Team
  • 6 May 2024
  • 8 minute reading time

Bali is always associated with its investment and tourism sector. As a result, the property market has seen a significant increase in demand, making it a prime location for investment in Bali. The Island of Gods is a prominent investment option that readily thrives and contributes to the national economic growth of Indonesia. 

One of the major investments that foreign investors can optimize is the Bali property market. The rising trend of Bali property ownership aligned with the rapid tourism industry bounce back in the region after the pandemic.

Is it a Good Idea to Invest in Bali?

Bali has long been a hotspot for tourists, and that popularity is translating to the investment world. The island boasts a beautiful landscape, a thriving tourism industry, and a relatively stable property market. This combination can be very attractive for investors seeking good returns.

  • Booming Tourism: Bali’s incredible popularity with tourists means high demand for rental properties. This translates to potentially steady income from renting out a villa or apartment.
  • Property Value Appreciation: Historically, property values in Bali have risen steadily. This means you could see a good return on your investment over time, on top of any rental income.
  • Lucrative Rental Market: Bali’s tourism boom has fueled a lucrative rental market for investors. Owning a villa or apartment can provide a steady stream of income, as there’s consistent demand for high-quality rentals in popular tourist areas.
  • Potential for Capital Gains: Bali’s property market has a strong track record of appreciation. This means your investment could grow in value over time, on top of any rental income you earn.
  • Relatively Accessible Investment: Compared to many other popular investment destinations, Bali offers a lower barrier to entry for foreign investors. Property prices tend to be more affordable, making it a more achievable investment for a wider range of people.

What to expect in Bali Property Market 2024?

The sun is shining brightly on Bali’s property market in 2024. Fueled by a booming tourism industry and a strengthening local economy, experts predict continued growth for property values and rental returns. Tourist arrivals are on a tear, with over 3.4 million visitors already gracing the island by August 2023. Analysts anticipate this trend to accelerate through New Year’s and well into 2024 and beyond.

Booming Tourism Fuels Growth

Tourist arrivals are skyrocketing, exceeding 3.4 million by August 2023 and projected to climb further in 2024.
This surge translates to high demand for rental properties, potentially leading to significant rental income for investors.

Strong Investment Potential

Property values are expected to rise steadily, offering capital gains alongside rental income.
Rental income projections range from 15-20% annually, with high occupancy rates throughout the year.
Some analysts suggest a Bali property investment could be self-funding within 5-6 years.

Exciting Infrastructure Developments

The Bali Light Rail Transit project will connect the airport to major tourist areas.
A new Paramount Pictures theme park, opening in 2025, will solidify Bali’s tourist destination status.
Improved road networks and transportation upgrades are planned to ease traffic congestion.
Development of new tourism destinations like West Bali National Park will diversify the island’s appeal.
The Gilimanuk-Mengwi Toll Road, the island’s longest, will streamline travel, along with a revamped Gilimanuk Harbor.

Overall, Bali’s property market in 2024 presents a compelling opportunity for investors seeking:

  • A sunny outlook
  • Potentially lucrative returns
  • Investment in a growing economy with exciting developments

Why Property Investment in Bali Keeps Thriving

The Ultimate Guide to Property Investment in Bali

Bali sees a continuous stream of tourists annually, reaching 4 million in 2022. Several states attribute this condition.

1. Stable Political Climate

Bali is always reputable for having stable politics, which attracts investors greatly. A stable political climate implies that the area can ensure the security of the guests.  

2. One-Stop Vacation Spot

Despite being a small island, Bali may provide you with an all-inclusive vacation with its abundant resources that make it possible for visitors to select from a wide variety of attractions, including beaches, mountains, and cultural experiences.  

3. Improved Infrastructure 

Aside from its deep culture, Bali has also embraced modern infrastructure, which includes an international airport and a roadway. 

The local administration is constantly working to increase visitor accessibility. The government authorized 14 infrastructure projects in Bali between 2020-2024.

4. Welcoming and Memorable Ambiance 

Bali also remains a meeting ground for various cultures co-existing peacefully in the streets. Moreover, Bali welcomes tourists with warmth and leaves an impression that keeps tourists coming back for more.  

Which Areas Have The Best Investment Opportunities in Bali?

The Ultimate Guide to Property Investment in Bali

Certain areas in Bali are more famous than others for options of Bali investment property. The nature of these areas primarily explains the attribution. 

Therefore, when buying property in Bali for foreigners to invest in, it may be worth considering the heart of each site before deciding to get full ROI Bali Villa or other types of properties. 

Canggu, for example, is known mainly for its laid-back vibe and numerous cafes which have become homes for digital nomads. However, Canggu is also primarily known for its rapid development of new places and proximity to the beach. 

Seminyak is an all-time favorite but is also considered the most expensive. Luxurious resorts and villas now fill the area. However, finding vacant land plots within this area may take time and effort. 

Ubud is located away from the hustle and bustle of the city. Therefore, it is often preferred by those looking to enjoy life at a slower pace. 

Sanur also shares this attribute, primarily favored by the older population. For more affordable properties, try looking in Kerobokan. It is relatively lower than Canggu but still provides easy access to different parts of Bali.

How to Choose Your Types of Property?

There are several property options to choose from in Bali. The type of property would differ in price and amenities.


Villas in Bali are constructed mainly with unique themes and cozy vibes. A typical villa in Bali includes a pool, a small garden, a general dining area, and bedrooms. 

This number and size of those mentioned above largely depend on the location and available size of the villa itself. 

Even though Bali has seen significant modernization, it still offers several traditional villas for those with a more conventional taste.  Therefore, investing in Bali is a good option for those who wants to get a cozy properties.


Apartments are rare in Bali. The apartments offered are studio apartments or one-bedroom apartments. It is rare to find conventional vertical housing, rather than in Jakarta or other metropolitan cities. 


Guesthouses are common in Bali. However, budget-conscious travelers often prefer alternative accommodations, like motels, with all the necessary amenities. 

Things to Consider Before Buying a Property in Bali

Buying real estate in Bali requires careful consideration, whether you’re considering a vacation home, an investment property, or a permanent residence. Understanding the legal aspect may help you avoid the Bali property ownership risks.

What is the Return of Investment in Bali Property?

There are two main factors to consider when pricing a property in Bali:

  • Land value: First, assess the value of the land the property sits on. Consider both the size of the plot and the lease term.
  • Building cost: Second, assess the value of the building itself. This involves considering the size of the building and the quality of the finishes.

Consider the market value of similar properties in the area. Look for guidelines specific to the type of villa in your location to determine how the property price fits within the market. This will help you to determine the final listing or sales price.

But when you buy a property through a developer, there is also a profit that is calculated based on the construction cost only, not the land.

How Does It Cost to Buy a Property in Bali?

Property prices in Bali vary widely, depending on location, type, and size. Beyond the purchase price, factor in taxes, notary fees, and potential renovation costs. If seeking financing, research local banks and understand the loan terms and conditions for foreigners.

Should You Maintain Your Property?

Managing properties is essential to investing, but it needs to be noticed. However, this may need to be more convenient, especially for those outside Bali.

Considering the general landscape, owning a villa in Bali or a property can be highly beneficial. However, property management must be considered before making an investment decision

A proper property management service allows owners and investors to focus on expanding their reach to the Indonesian market. Consider a full range of services, from admin tasks to guest services, to provide the best experiences for your clients. 

Tips for Locating a Profitable Investment Property

There are several ways to find a suitable property in Bali. They include researching online, contacting local agents, networking, and on-site searches. 

The safest and most efficient way would be to hire local real estate agents to aid the process. However, this may be more costly than other alternatives. 

Once securing a suitable property, land and property ownership could be outsourced to InCorp Indonesia (formerly Cekindo). 

Those seeking to invest in Bali property by establishing a business can also contact InCorp Indonesia for assistance with licensing process to make every business activity seamless and easier.

David Susandi

Branch Manager – Bali Office at InCorp Indonesia

Holding 11 years of experience in various roles, including project manager, operational manager, and corporate strategist, David Susandi is a prominent figure for many entrepreneurial organizations expanding in Indonesia.

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Frequent Asked Questions

When a foreigner or their heir move to another country and have not stayed in Indonesia within one year, they must relinquish or transfer ownership rights to someone that meets Indonesian land or property ownership requirements in Indonesia.

There are two main types, namely, primary business licenses and non-primary business licenses. The primary ones commonly apply to various industries, such as general and industrial business licenses. Additional non-primary ones are included, depending on the operations of your business. Examples of non-primary business licenses are operational and commercial licenses.

Yes, you must apply for it to be able to issue work permits for your foreign employees. This permanent business license is also a prerequisite for the applications for other business licenses and import licenses.